Adam McHeffey is Director of Marketing at Artiphon. Artiphon is using cutting-edge technology to create intuitive musical instruments anyone can play. Their latest instrument, the Orba, resembles a sliced-in-half grapefruit that musical newcomers will be making music with within minutes while giving seasoned musicians new levels of expression and flexibility.

Adam and I spoke about making music more accessible and demystifying it for new musicians. He shared the philosophies and principles Artiphon brings to their instruments. We discussed the possibilities new tech like Orba brings to musicians.

Listeners of this podcast can save 10% at Artiphon.com with the code: musicproduction

Listen on Apple or Stitcher or Google or Spotify; watch on YouTube

Show Notes:

• Artiphon - https://artiphon.com

• Orba - https://artiphon.com/orbacam

• Instrument 1 - https://artiphon.com/pages/instrument1

• Scan Band - https://artiphon.com/pages/scanband

• Orbacam - https://apps.apple.com/us/app/orbacam-by-artiphon/id1506030954

• Adam McHeffey - http://adammcheffey.com

• Cloud Chord on Orba and Max for Live - https://www.youtube.com/watch?v=b_qnRLQiiy8

• Jordan Rudess on the Music Production Podcast - https://brianfunk.com/blog/jordan-rudess

• Laura Escude on the Music Production Podcast - https://brianfunk.com/blog/2020/4/16/laura-escud-helping-artists-reach-their-potential-music-production-podcast-166

Brian Funk Links:

• Website - https://brianfunk.com

• Intro Music Made with 4-Track - https://gum.co/4track

• Ableton Live Pack Archive - https://brianfunk.com/blog/ableton-live-pack-archive

• Music Production Club - https://brianfunk.com/mpc

• Music Production Podcast - https://brianfunk.com/podcast

• Save 25% on Ableton Live Packs at my store with the code: PODCAST - https://brianfunk.com/store

Thank you for listening. 

Please review the Music Production Podcast on your favorite podcast provider!

Watch the Music Production Podcast: